The network will offer everyone across the company’s 54 agencies the chance to learn from experts, share personal experiences and build connections across the diverse LGBTQ+ community within the 2,500 Chime global workforce.
Chime Q plans to work with leading organisations like Stonewall, NABS, LBWomen, UK Black Pride, InterComms, PrideAM and Out for Sport to run events on a wide range of topics, such as the power of diversity, the benefits of having a mentor and the importance of working on mental health at work.
Chime has agencies that operate across a variety of sectors including sports marketing, public relations, advertising, digital, marketing, research, corporate responsibility and healthcare communications. Chime Q will operate as a multi-interest cross-sector forum for debate, discussion, mentoring, and campaigning.
“We need to work in a representative and inclusive way through all our processes, hiring and culture”
The launch event on January 24th will include speeches from Lord Seb Coe, Jan Gooding and Phyll Opoku-Gyimah on the power of bringing your full self to work. CSM will also present its ongoing work as the commercial partner for the Gay Games in Hong Kong in 2022.
James Maxwell, Executive Creative Director of Teamspirit and co-founder of Chime Q said: “Even in 2019, we are bombarded with concerning statistics about the number of LGBTQ workers in the UK who feel they can’t come out at work, or experience LGBTQ-phobia in their workplace. We’ve worked hard as a group to foster an inclusive, open, and welcoming environment, but we know there is always more work to do.
“As communication experts, we need to work in a representative and inclusive way through all our processes, hiring and culture. We need every single employee to feel supported. And we need straight allies to be vocal with their support, taking a stand in our industry and society at large. We’re so proud to be launching Chime Q across the group to embolden our LGBTQ+ diversity profile for colleagues, clients and partners.”
“Each of our agencies will benefit from the increased integration”
With over 40 offices around the world, including locations in London, San Francisco, Tokyo, and Dubai, Chime have created award-winning campaigns for the likes of Cadburys, Netflix, Facebook, and Compare the Market.
Jo Parker, Chief Operating Officer at Chime commented: “Our proposition is built around people, and it’s fantastic to see Chime Q join our women’s network Grapevine to further bolster our diversity & inclusion work.
“Each of our agencies will benefit from the increased integration and networks that Chime Q enables, fostering our inclusive and dynamic culture. I’m excited for the launch event, and for many more activities that will follow in the future.”