There’s never been a better excuse to swipe right.
The ‘Chats for Charity’ partnership will see money for the charity raised with each chat session initiated on the dating app. While the feature will fully roll out in 2019, donations to GLAAD will begin immediately.
The partnership will support global gay voices and influence gay culture to be tolerant, respectful, inclusive and non-discriminatory. Chappy will also work with Glaad on a number of national and local campaigns, sponsoring events and community outreach initiatives.
“Every time Chappy users chat and connect with each other, they will be supporting GLAAD’s culture-changing LGBTQ work,” said Zeke Stokes, vice president of programs at GLAAD. “Chappy is making a powerful commitment to LGBTQ acceptance and we are proud to partner with them on this initiative as well as their broader work to build community.”
Chappy also announced the appointment of Adam Cohen-Aslatei as its new managing director, the company’s first, to be based in the company’s New York City headquarters.
The partnership comes as Chappy recently announced Adam Cohen-Aslatei as its new managing director, the company’s first. Based in the company’s New York City headquarters, Cohen-Aslatei will work on expanding the dating app’s US presence and further initiatives that strengthen the global gay community.
“The new partnership with fellow community advocate GLAAD will enable both brands to reach a wider community, raise awareness for important issues, and raise funds while also building stronger community relationships,” said Cohen-Aslatei.
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